Slowly but surely, the official app stores of iTunes, Google Play and Windows Phone Marketplace have transformed into a digital battlefield. App developers have to fight for recognition or otherwise be drowned in an ocean of competing mobile applications. App store optimization (ASO), a strategy similar to SEO but specifically applied to the app pages…

It’s that time of the year again when we prepare for the holidays, spend quality time with the family, look back on the old year, and make resolutions for the new one. If one of your resolutions for the coming year is to become more organized in both your personal and professional life, get your schedule in…

Last year I wrote an article on “How to Build Your First Mobile App in 12 Steps,” which to date remains one of the most read articles on AllBusiness Experts. Today I’d like to talk about mobile apps in combination with business, and why you should consider building a mobile app for your own company.…